Developing Effective Health Communication Campaigns

Ralph Tench is the director of research for Leeds Business School and the elected president and head of the Board of Directors for the European Public Relations Research and Education Association (Euprera). Professor Tench’s research interests include strategic communication, public relations, organisational competency, and health.

Gemma Bridge is a research evidence impact officer at Leeds Business School and her PhD explored advocacy and lobbying in the health policy arena. Gemma’s research interests include communication, social media, and health.